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For Immediate Release

Blue Martini Software Selects NETmachines' RedRak Thin-Servers for E-Business

NETmachines RedRak(TM) Thin Servers Selected for Flexibility, Performance And Price

SAN JOSE, Calif., March 7 /PRNewswire/ -- Within days of shipping their first RedRak(TM) Web server appliances, NETmachines, Inc. (www.NETmachines.net) today announced that Blue Martini Software, a leading provider of e-business applications that build brands everywhere, has selected NETmachines' RedRak servers to be their low-profile servers of choice for source code development, QA, technical support, and engagement staging and deployment.

``As an innovative and fast-moving enterprise software developer, Blue Martini maintains pre-production staging systems to ensure the reliability and performance of every customer site,'' said Darin May, IT director of Blue Martini Software. ``Blue Martini selected the NETmachines RedRak servers because of their flexibility to operate in a demanding development environment, their high-performance, and because their price makes them a great return for our IT dollar.''

NETmachines manufacturers a broad selection of RedRak server solutions, all of which fit into a standard one-unit high rack. Capable of running both Linux or Microsoft Windows NT applications, RedRak servers offer superior options for application development, as evidenced by Blue Martini Software's use. This level of flexibility gives ASPs, ISPs and other businesses that need to customize applications, host Web sites, run e-commerce or other Internet applications, with an affordable alternative to traditional server solutions.

``Other servers in this class may cost 2.5-to-4 times as much as the RedRak servers,'' May adds. ``As a flexible and affordable solution, the RedRak servers are the best choice for Blue Martini and our customers' needs.''

``Blue Martini Software is an excellent example of why innovative and leading e-business companies choose RedRak servers,'' said Bob Evans, chief technology officer of NETmachines, Inc. ``Now, Blue Martini can cost- effectively operate multiple servers either in house or at their clients sites to provide instant success.''

Available worldwide, NETmachines' RedRak servers are FCC class B, UL, CE, TUV and CSA certified. RedRak servers are backed by one-year hardware and 90-day software warranties, and a leading service and support infrastructure. Estimated street prices for entry-level RedRak servers begin at $999.

About Blue Martini Software

Blue Martini Software provides enterprise-scale e-business applications that build brands everywhere. With comprehensive packaged solutions for e-merchandising, e-marketing, and e-service, Blue Martini enables companies to engage their customers on the Web, through call centers, via e-mail, and over wireless devices.

Blue Martini business-to-business customers include Club Colors, Deluxe Corporation, and medchannel.com. Business-to-consumer customers include craft.com, gazelle.com, gloss.com, Gymboree, Harley-Davidson, and Levi Strauss & Co. For more information, contact Blue Martini Software at 2600 Campus Drive, San Mateo, Calif., 94403; phone 650-356-4000; fax 650-356-4001; www.bluemartini.com.

About NETmachines, Inc.

NETmachines Inc. is a leading developer of Internet, e-commerce and Linux-centric appliance and communications solutions. NETmachines commands a rich Linux, networking and hardware expertise to forge their RedRak solutions that lead the industry with unparalleled performance, reliability, affordability and ease of use features. Headquartered in Palo Alto, California, NETmachines' RedRak solutions are sold direct to ISPs, small and medium sized businesses and value added resellers that service vertical markets such as education and healthcare.

NOTE: NETmachines and RedRak are trademarks of NETmachines, Inc. All other products, brand names or companies are trademarks or registered trademarks of their respective companies.